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Mary Beth Cicero
President and Founder

Ms. Cicero has over twenty years of experience working for pharmaceutical and biotechnology companies in both marketing and business development. Her previous positions include Vice President of Business Development at two biotechnology companies and Executive Director of Marketing at Serono where she was responsible for all U.S. marketing activities, as well as new product planning and licensing. She also spent seven years at Rhone Poulenc Rorer where she headed up marketing at Dermik Laboratories, now a subsidiary of Sanofi-Aventis.


In addition to her professional responsibilities, Ms. Cicero has taught a course she developed on Healthcare Marketing at Northeastern University’s Graduate School of Business. She was also on the Board of Directors of the National Psoriasis Foundation and served as Treasurer. She is a former member of the Board of Trustees of the Licensing Executives Society (LES) and Chair of the LES Health Care Committee. Ms. Cicero is a Certified Licensing Professional™ (CLP) and teaches the strategy section of the LES Professional Development course.


“My experience and skills with both business development and marketing allow me to provide the fifty thousand foot view. From this strategic view, we pride ourselves on uncovering opportunities and giving unique insights. Most importantly, I focus on relationships and an extensive network I have cultivated over time.”




Previous Positions:
Vice President, Business Development, Arcturus
Vice President, Business Development, CytoMed
Executive Director, Marketing, Serono
Manager, Marketing Planning, Dermik
Education:
BS cum laude, Boston College
MBA, Marketing, Babson College
Credentials:
Trustee of Licensing Executives Society (LES)
Former Chair LES Health Care Committee
Chair of LES 1998 Summer Meeting
Adjunct Professor of Marketing at Northeastern University Graduate School of Business
Former Trustee and Treasurer of the National Psoriasis Foundation
 
 
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
       
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